JUAN FUENTES
Brand Identity, Web Design
Juan Fuentes is a creative developer based in Mexico City, who holds a wide range of interactive and experimental projects.
We wanted to capture the personality & work of Juan Fuentes by creating distortions, high RGB saturation colors, broken fonts to bring alive a glitch concept, that mean evolution through mistakes. Our aim was to design a custom wordmark that depicts the experimental spirit of Juan, followed by a set of collaterals including business cards, merchandising, and his web design interface & creative interactions.
Year completed: 2019
